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Billion dollar start-up : the true story of how a couple of 29-year-olds turned $35,000 into a $1,000,000,000 cannabis company  Cover Image E-book E-book

Billion dollar start-up : the true story of how a couple of 29-year-olds turned $35,000 into a $1,000,000,000 cannabis company

Miron, Adam (author.). St-Louis, Sébastien, (author.). Beun, Julie, (editor.).

Summary: "It only took five years for two brothers-in-law to create a billion-dollar, award-winning, take-no-prisoners cannabis company called HEXO. How did they do it? That's the story. From early roadblocks and devastating personal and financial setbacks to explosive growth and some of the biggest cannabis deals in global history, Billion Dollar Start-Up not only recounts the HEXO story but the history of Canada's momentous road to legalization. In this part fast-paced memoir, part high-octane business book, writer and journalist Julie Beun gives us an intimate look at the life of a start-up and the ferocious entrepreneurial drive it takes to succeed--written in real-time, as the story unfolded. Throughout history, there have been fewer than 100 Canadians who have started a company and lived to see it become worth one billion dollars. Adam Miron and Sébastien St-Louis are two of them. This is their story."--

Record details

  • ISBN: 9781770415867 (hbk.)
  • ISBN: 1773056476
  • ISBN: 9781773056470
  • ISBN: 1773056492
  • ISBN: 9781773056494
  • ISBN: 1773056484
  • ISBN: 9781773056487
  • Physical Description: 1 online resource (xv, 269 pages, [16] pages of plates) : illustrations (chiefly color)
    remote
  • Publisher: Toronto, Ontario, Canada : ECW Press, [2021]

Content descriptions

General Note:
Includes index.
Formatted Contents Note: A cannabis timeline : a potted history -- Prologue -- Introduction -- Part 1: Escaping the basement -- Part 2: We bought the farm -- Part 3: Hitting a billion -- Epilogue.
Source of Description Note:
Description based on online resource; title from digital title page (viewed on February 17, 2021).
Subject: Canada
Success in business
New business enterprises
Marijuana -- Law and legislation
Marijuana industry
Entrepreneurship
Success in business -- Canada -- Case studies
Entrepreneurship -- Canada -- Case studies
New business enterprises -- Canada -- Case studies
Marijuana -- Law and legislation -- Canada -- History
Marijuana industry -- Canada -- History
HEXO -- History
Genre: Electronic books.
Electronic books.
Case studies.
History.

Electronic resources


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